OUR STORY
We are a small but mighty collection of social media & copywriting creatives.


Most brand social is boring.
Over-polished posts. Bland tone. Over-designed assets. Content from bloated agencies, flattened by too many layers of sign-off. It all ends up sounding the same. No wonder so many brands think organic is dead.
But here’s the truth: corporate polish might work elsewhere, but on social, it’s Kryptonite. Social thrives on being human — rougher, looser, more reactive. That freaks most brands out. Which is why most brands are bad at it.
In the attention economy, the ones who embrace it win.
That’s our sweet spot. And it’s why we’re called Box Cat.
Time and again, a simple fan photo — like a cat in a branded box — outperforms content made for 100x the cost. We build strategy around moments like that — charming, unexpected, irresistibly shareable. The kind of posts real people actually want to interact with.

Why are we different to other agencies?
Box Cat was founded by Tom — a one-man agency for over a decade, behind brand voices that won awards and made headlines.
That hands-on creative spirit still runs through everything we do. We’ve grown by design: a small, tight-knit team that stays close to the work. The trends, the copy, the fan photos — we’re in it.
To us, social media should be just that — social. It’s not a broadcast channel. It’s where people come to be entertained, amused, and engaged. Not pitched at.
That’s why we prioritise personality and interaction over polish.
Because when you build a distinct voice and show up like a human, people don’t just notice — they stick around.

We’re right for your brand if…
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You’re shouting into the void. Your posts feel ignored, and you’re ready to build a real fanbase — not just sell.
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Your brand lacks a clear voice online, and you struggle to stand out from the crowd.
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You rely on paid boosts just to get seen.
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Your engagement’s flatlined, and you’re ready to create content people actually want to engage with.
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You want a smart, friendly team that fits right in — no jargon, just brand-loving humans who get it.
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You’re aiming to win awards and make headlines. We’ve done it before. We’ll help you do it too.
